Business Development @RoadAds

Business Development @RoadAds

The Mannheim based Startup RoadAds has been supported by a MAN633 Inside the Venture project during the Spring Semester 2018. The project was conducted by Malte Nowak, Philip Quitterer, Julius Seitter, and Stefan Zipfel.

RoadAds is the first provider of digital and location-dependent vehicle advertising. The startup has developed a first product and has successfully tested the pilot project on German highways. RoadAds got wide acknowledgement, and has recently taken part in "Die Höhle der Löwen" show.

As the result of their project, the team of students has designed, implemented and tested new ideas and solutions in the areas of marketing and sales, business development, and organization development.

Related items


  • University of Mannheim
  • Institut für Mittelstandsforschung
  • Gründerverbund
  • ESF
  • Europäische Union
  • Baden-Württemberg - Ministerium für Finanzen und Wirtschaft
  • Absolventum