Internationalization @Mister Trip

Internationalization @Mister Trip pixabay.com

The German travel industry continued to perform well in 2016, which in turn created stronger demand for virtually all travel-related products and services. This greatly motivates Mister Trip to grow its business as a startup and possibly even enter new markets while scaling up.

Mister Trip is the leading German online marketplace for tailor-made travel. More than 50 local travel agencies and experts in the destinations create personalized and authentic trips based on the customers’ requirements. Travelers benefit from their unique know-how, cheap direct prices and a secure booking/payment process via Mister Trip´s platform.

The MAN 633 Inside the Venture team helped Mister Trip to define a clear and systematic approach to find and choose new incoming agencies to work with. Additionally, the team consisting of Danilo La Farciola, Abdulrahman Bres, Massimo Zanesco and Kai Bruchmüller also supported the growth of  Mister Trip's portfolio by designing a strategy for prioritizing and entering new markets. Eventually, the team crafted a recommendation according to the developed tailored decision support system. 

 

 

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Sponsors

  • University of Mannheim
  • Institut für Mittelstandsforschung
  • Gründerverbund
  • ESF
  • Europäische Union
  • Baden-Württemberg - Ministerium für Finanzen und Wirtschaft
  • Absolventum