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Green Alley Award 2022

Green Alley Award 2022

You belong to the European startup avantgarde who fights for a sustainable world without waste? Great! Apply for the Green Alley Award, Europe’s first startup prize promoting digital circular economy solutions, recycling innovations and ideas for waste prevention and help turn the linear into a circular economy with your green business idea. The offer: At the finals in Berlin, six startups will meet high-ranking expert practitioners in one-on-one mentoring sessions and pitch their idea live on stage in front of an international jury. The Green Alley Award winner receives 25,000 Euros in cash. 

The idea behind

The Green Alley Award is Europe’s first startup prize specifically for the circular economy. It fosters and promotes ground breaking digital circular economy solutions, recycling solutions or ideas for waste prevention in order to recover valuable resources from waste. All circular economy startups based in Europe and just entering the market, starting to grow or even expanding into new European markets, are welcome to apply.

The annual prize was created in 2014 by Landbell Group and several strong partners have since come on board, among them Seedmatch, the German crowdfunding pioneer and Positive News, a media organization that focuses on high-quality journalism about the good things that are happening. “We want to encourage new ideas and business models to save resources and reduce waste,’ says Jan Patrick Schulz, CEO of Landbell Group. "There are so many creative ideas around. Our aim is to foster and promote young founders and connect them to our vast network of circular economy experts across Europe.”

Application and award 

This year’s most convincing candidates will be invited to the finals in Berlin with great networking and learning opportunities for all. In workshops they will meet European circulareconomyexperts and startup mentors offering valuable advice as well as the opportunity to gain new business contacts. 

In the evening all finalists will present their business ideas in a live pitch to an international audience. An expert jury will then select the winner of the Green Alley Award 2022, who will be rewarded with a cash prize of € 25,000. Startups can apply by 23 November 2021.

More information on the Green Alley Award at


  • University of Mannheim
  • Institut für Mittelstandsforschung
  • Gründerverbund
  • ESF
  • Europäische Union
  • Baden-Württemberg - Ministerium für Finanzen und Wirtschaft
  • Absolventum