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appinio

appinio
appinio GmbH
Founded by Jonathan Kurfess, Flemming Kühl, Matthias Depenbusch and Kai Granaß
Founded in 2014
IT/ Mobile/ Market Research
Located in Hamburg
Co-founder Flemming Kühl is an alumnus of the University of Mannheim. Appinio is a member of the "Freunde der Universität Mannheim" since 2014.

Traditional market research costs several thousand euros for simplest studies and it takes months to get results. On top of that, the participation rate in surveys is very low, which applies especially for millennials, who are most relevant for the industry.

Appinio has automated the whole market research process and developed a platform, that provides real-time access to highly targeted market segments at 10-30% of the usual cost. The target audience answers surveys immediately via our mobile app, which serves as a social platform for opinions and provides a highly engaged user base. In contrast to the traditional market research approach, we enable companies to generate thousands of completed high-quality surveys within a few minutes. With Appinio businesses are able to get to know their customers, improve products and instantly react to market trends at a much better rate than with any other solution.

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Sponsors

  • University of Mannheim
  • Institut für Mittelstandsforschung
  • Gründerverbund
  • ESF
  • Europäische Union
  • Baden-Württemberg - Ministerium für Finanzen und Wirtschaft
  • Absolventum