Displaying items by tag: consulting

As part of the MAN 633 Entrepreneurial Spirit course Nils Kühni joined Himalaya. The main purpose of his work for Himalaya was to find a way how HIMA could get better involved in the hydrogen market. In order to do that, he elaborated on four approaches: hydrogen transport in pressure tanks, hydrogen filling stations, hydrogenious and LOHC, and the hydrogen lead projects. In addition he collected the contacts of the most relevant partner companies and recommend getting in touch with them as soon as possible.

Himalaya is the innovation lab of the company HIMA, which is the world's leading specialist for safety-related automation solutions. HIMA is also a provider of hydrogen technology and currently seeks to enter the hydrogen business for diversification.

To learn more about HIMA and Himalaya see https://www.hima.com/en

In the frame of the course MAN 633 Theresa Schmid and Leo Robin worked in collaboration with the start-up die DOSE to help them on a marketing project.

The aim was to identify food retailers to cooperate with the launch of their pilot, to identify food manufacturers to offer their solution to, and to define the marketing message to address different stakeholders. So they analysed food retailers all over Germany and selected certain candidates to approach for the pilot of their project. They also analysed food manufacturers with a similar approach. Finally they conducted a research to identify marketing and sales arguments to promote the concept to food retailers.

DieDOSE offers a food packaging as part of a “reusable-as-a-service” model.

Perlitz Strategy is currently offering various job and internship opportunities. For more details see the attached PDFs.

The Perlitz Strategy Group GmbH & Co. KG (Perlitz) is an international management consultancy based in Mannheim. It was founded in 1996 as a spin-off from the University of Mannheim under the direction of its namesake, Prof. Dr. Manfred Perlitz.

In more than 25 years of consulting experience, Perlitz Strategy constantly expanded and developed skills in strategy, M&A and restructuring, innovation and investment management, as well as sales and after-sales.

The customer focus is on medium-sized companies and large corporations. Industry focuses are the automotive and supplier industry, mechanical and plant engineering, the metal and electrical industry, as well as the chemical, food and process industries. Numerous projects in more than 30 countries have resulted in an excellent network in Germany and worldwide partnerships.

During their MAN 633 Entrepreneurial Spirit course in fall semester 2021 Ayten Mahmud and Florentin Lamarcq joined Decorami for their Inside the Venture Project.

The mission that DECORAMI was proposing for this project, was to further develop their own product lines, called DECORAMI Green and DECORAMI Exclusive. So the team had to come up with new ideas for products or variations of products to enhance DECORAMI’s offering in the world of party decoration and accessories. Since DECORAMI was an already established start-up, the core moves were to do a deep dive into the world of DECORAMI to fully understand what they stand for, what kind of products they offer, how they are present on social media and most importantly. As a result of the project several new products were presented.

To massively reduce plastic for the sector of party and entertainment decorations, DECORAMI has launched in 2017 to promote product lines which rely as little as possible on the usage of plastic and encourage reusability in many decorative products. For this purpose, DECORAMI launched their DECORAMI Green and DECORAMI Exclusive lines in 2019, which heavily focus on sustainability and reusability.

To learn more about DECORAMI see https://www.decorami.de/

During their MAN 633 Entrepreneurial Spirit course in fall semester 2021 Milav Ahmad, Reyane Aissou, Kolos Izsoo and Isabella Schoof joined Tanso. The team was focussing on performing essential research for the company. In doing so they examined new markets for potential customers. Moreover, they were looking at the regulatory framework the company deals with.

Tanso enables businesses to reach climate neutrality by making sustainability accounting as integrated, transparent, and verifiable as financial accounting. Tanso is developing software to be launched as Software-as-a-Service (SaaS). It offers streamlined reporting workflows, automated data gathering and processing, and lastly full calculation transparency and auditability. After a pre-seed funding round of 1.6 million euros, Tanso is supported not only by various VCs but also by business angels.

To learn more about Tanso see https://tanso.io/de/

During the fall semester, the student team consisting of Heiko Trötsch and Sebastian Alpers was assigned to work together with the yab GmbH as part of the MAN 633 Entrepreneurial Spirit course. Their mission was to come up with a financial model and a hardware beacon. The financial modell was meant to serve as a proof of concept calculation that illustrates the potential effects of dynamically priced deals for partners of yab.

Yab is a start-up that promises to bring together flexible and more price-sensitive customers with gastronomy locations and other places of city life. Their product is an application that serves as a marketplace for dynamic deals for their two customer groups –locations and customers– and offers the following unique value proposition to both: With the concept of dynamic deals, locations can directly attract customers during slow business times through varying discounts over the day. The discounts allow the restaurant to balance its revenue streams over the day and to increase profits. The customers on the other side get access to interesting and appealing offers with yab. They can save money and discover new locations in their city if they bring a little flexibility to benefit from the dynamic discounts on their experiences.

To learn more about Yab see https://yab-app.com/

As part of the MAN 633 Entrepreneurial Spirit course in fall 2021 Lydia Baum and Paul Gehring joined LeadNow. Their main task was to implement a functioning strategy to enable the young startup to perform better in terms of KPIs. Given this background, they focussed on customer aquisition and customer relationship management. Regarding customers they pivotted the business modell a bit in targeting larger companies without functioning Instagram campaigns. Also they raised brand awareness in pointing out more explicitely how the company delivers high quality campaigning. 

LeadNow is an influencer marketing company. They developped an app to enable an automated contact between interested companies and influencers. Pretty unique about LeadNow are the high standards regarding customer and influencer aquisition. The company entirely sticks to the regulatory and competition law framework and refuses to use data crawling.

To know learn more about LeadNow, visit their website: https://leadnow-marketing.de

Martin-Lucas Herzog, Tushna Vevaina, Shivagni Jain and Robin Bittner joined Styx Urban Investment in spring 2021 as Inside the Venture – project during their participation in MAN 633 Entrepreneurial Spirit. Their main objective was creating a report on the state of the Property Technology industry and the possible implications that it brings for real estate stakeholders in the DACH region. The report included an in depth-survey the team worked on. Also they prepared questions and checklists for new investment targets.

Styx Urban Investemnts is a startup investor with a proprietary testing environment, the Styx Living Lab. They invest in early stage startups in the fields of proptech & urban communities. Styx is not merely a financial investor but tries to accompany startups on their way to market readiness. Morevover, Styx Urban Investment tries to play an active role in the Mannheim startup-ecosystem.

Learn more about Styx Urban Investment on https://www.styx.city/

In spring semester 2021 Emma Kuhn, Thomas Schramiak and Johannes Kimmle supported Symovo as part of the MAN 633 Entrepreneurial Spirit course. Their main task was to create a business plan in preparation for investor pitches. In addition to the business plan certain elements were identified as crucial for a successful pitch - a team presentation, an industry, a customer and a competitor analysis.

Symovo is a robotic provider that focusses on logistics for SMEs. The idea behind is that typical logistics is usually designed to serve bigger companies and industry. By providing innovative solutions to SMEs Symovo tries to fill that gap. Since recently the startup benefits from the EXIST programm.

To learn more about Symovo see www.symovo.com.

As part of the course MAN 633 Entrepreneurial Spirit in spring 2021 Christine Ullrich, Xiaorui Pang, Niklas Rausch and Tim Lix consulted Pacific Straws. Their main task was to evaluate und develop another product beside Pacific Straws main product glass straws since Pacific Straws still suffers from the pandemic. In doing so, the team performed market analysis, customer surveys and analysed costs. As a result of their analysis they concluded that laptop baggages made from used clothings and bike tubs could be a sustainable alternative for Pacific Straws.

Pacific Straws is a startup that is addressing environmental issues. They offer high–quality straws of glass that can be re–used. With this product they offer another puzzle piece to a zerowaste lifestyle. Also they offer another opportunity to avoid plastic and so help reduce plastic pollution.

More info about Pacific Straws on https://pacificstraws.de