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As part of his “Inside the Venture” Master Thesis, Niklas Stadler became Entrepreneur in Residence at the Mannheim-based startup PediQuick. Niklas has helped PediQuick develop their webshop and optimize their visibility on the web. His project included helping PediQuick gain traction by search engine optimization, search engine advertising and developing social media campaigns and channels. Next to the project work, Niklas also researched the importance of online marketing for startups in a qaulitative empirical study and included these insights in helping PediQuick advance. Niklas has revealed a very high level of commitment and achieved great results for PediQuick - also way beyond the scale and scope of his project. The thesis was finalized in November 2017.

 

Pediquick is an innovative pedicure shoe whose visual appearance resembles a flip-flop. The shape of his sole and the soft toe toe spreader, which are firmly attached to the sole but still provide enough flexibility to conform to the various five toes, revolutionize the use of nail polish in the foot area. In addition, the special sole provides comfort and warmth, so that the wearer feels comfortable with it. Pediquick has also been supported by INTEGRA Inside the Venture projects previously and an MAN 633 Student Inside the Venture Project. Find more information on Pediquick in our MCEI Success Story.

Friday, 09 December 2016 17:16

Market Analyses and Marketing Plan for Pediquick

INTEGRA has supported Pediquick with well-researched market analyses and a marketing plan. Follow-up projects included an in-depth analysis auf the Swiss and the Austrian market, pricing analyses and screening potential investors. Project manager has been Tim Sauer. 

The first project was conducted in Fall Term 2016.

We thank INTEGRA and the teams for their great support!

Thursday, 01 June 2017 17:00

Business Plan & Pitch Deck @Pediquick

Many women have problems when doing their toe nails. Reaching the pinky toe is difficult and you always have to wait for the polish to dry. You could use the time better! Pediquick will help you there. With its practical shape you will have the perfect polish, each time, everytime. 

The MAN 633 Inside the Venture team helped Pediquick to get investor ready by drawing up a business plan and pitchdeck. Now Pediquick will use this for pitching to investors and aquire funding. The team also gave reccomendations on how to effectively pitch the business to potential investors and which information is essential in this process.

Thursday, 01 December 2016 15:59

Pediquick

AW Marketing Services, Andrea Weidner
Founded by Marin Markov
Founded in 2015
E-Commerce
Located in Mannheim
Pediquick received MCEI Consulting and was part of INTEGRA inside the venture projects, Master Thesis inside the venture and MAN 633 inside the venture projects.
Published in Success Stories

Sponsors

  • University of Mannheim
  • Institut für Mittelstandsforschung
  • Gründerverbund
  • ESF
  • Europäische Union
  • Baden-Württemberg - Ministerium für Finanzen und Wirtschaft
  • Absolventum