Displaying items by tag: Mannheim StartUp

During their MAN 633 Entrepreneurial Spirit course in fall semester 2021 Ayten Mahmud and Florentin Lamarcq joined Decorami for their Inside the Venture Project.

The mission that DECORAMI was proposing for this project, was to further develop their own product lines, called DECORAMI Green and DECORAMI Exclusive. So the team had to come up with new ideas for products or variations of products to enhance DECORAMI’s offering in the world of party decoration and accessories. Since DECORAMI was an already established start-up, the core moves were to do a deep dive into the world of DECORAMI to fully understand what they stand for, what kind of products they offer, how they are present on social media and most importantly. As a result of the project several new products were presented.

To massively reduce plastic for the sector of party and entertainment decorations, DECORAMI has launched in 2017 to promote product lines which rely as little as possible on the usage of plastic and encourage reusability in many decorative products. For this purpose, DECORAMI launched their DECORAMI Green and DECORAMI Exclusive lines in 2019, which heavily focus on sustainability and reusability.

To learn more about DECORAMI see https://www.decorami.de/

During their MAN 633 Entrepreneurial Spirit course in fall semester 2021 Milav Ahmad, Reyane Aissou, Kolos Izsoo and Isabella Schoof joined Tanso. The team was focussing on performing essential research for the company. In doing so they examined new markets for potential customers. Moreover, they were looking at the regulatory framework the company deals with.

Tanso enables businesses to reach climate neutrality by making sustainability accounting as integrated, transparent, and verifiable as financial accounting. Tanso is developing software to be launched as Software-as-a-Service (SaaS). It offers streamlined reporting workflows, automated data gathering and processing, and lastly full calculation transparency and auditability. After a pre-seed funding round of 1.6 million euros, Tanso is supported not only by various VCs but also by business angels.

To learn more about Tanso see https://tanso.io/de/

During the fall semester, the student team consisting of Heiko Trötsch and Sebastian Alpers was assigned to work together with the yab GmbH as part of the MAN 633 Entrepreneurial Spirit course. Their mission was to come up with a financial model and a hardware beacon. The financial modell was meant to serve as a proof of concept calculation that illustrates the potential effects of dynamically priced deals for partners of yab.

Yab is a start-up that promises to bring together flexible and more price-sensitive customers with gastronomy locations and other places of city life. Their product is an application that serves as a marketplace for dynamic deals for their two customer groups –locations and customers– and offers the following unique value proposition to both: With the concept of dynamic deals, locations can directly attract customers during slow business times through varying discounts over the day. The discounts allow the restaurant to balance its revenue streams over the day and to increase profits. The customers on the other side get access to interesting and appealing offers with yab. They can save money and discover new locations in their city if they bring a little flexibility to benefit from the dynamic discounts on their experiences.

To learn more about Yab see https://yab-app.com/

As part of the MAN 633 Entrepreneurial Spirit course in fall 2021 Lydia Baum and Paul Gehring joined LeadNow. Their main task was to implement a functioning strategy to enable the young startup to perform better in terms of KPIs. Given this background, they focussed on customer aquisition and customer relationship management. Regarding customers they pivotted the business modell a bit in targeting larger companies without functioning Instagram campaigns. Also they raised brand awareness in pointing out more explicitely how the company delivers high quality campaigning. 

LeadNow is an influencer marketing company. They developped an app to enable an automated contact between interested companies and influencers. Pretty unique about LeadNow are the high standards regarding customer and influencer aquisition. The company entirely sticks to the regulatory and competition law framework and refuses to use data crawling.

To know learn more about LeadNow, visit their website: https://leadnow-marketing.de

Martin-Lucas Herzog, Tushna Vevaina, Shivagni Jain and Robin Bittner joined Styx Urban Investment in spring 2021 as Inside the Venture – project during their participation in MAN 633 Entrepreneurial Spirit. Their main objective was creating a report on the state of the Property Technology industry and the possible implications that it brings for real estate stakeholders in the DACH region. The report included an in depth-survey the team worked on. Also they prepared questions and checklists for new investment targets.

Styx Urban Investemnts is a startup investor with a proprietary testing environment, the Styx Living Lab. They invest in early stage startups in the fields of proptech & urban communities. Styx is not merely a financial investor but tries to accompany startups on their way to market readiness. Morevover, Styx Urban Investment tries to play an active role in the Mannheim startup-ecosystem.

Learn more about Styx Urban Investment on https://www.styx.city/

In spring semester 2021 Emma Kuhn, Thomas Schramiak and Johannes Kimmle supported Symovo as part of the MAN 633 Entrepreneurial Spirit course. Their main task was to create a business plan in preparation for investor pitches. In addition to the business plan certain elements were identified as crucial for a successful pitch - a team presentation, an industry, a customer and a competitor analysis.

Symovo is a robotic provider that focusses on logistics for SMEs. The idea behind is that typical logistics is usually designed to serve bigger companies and industry. By providing innovative solutions to SMEs Symovo tries to fill that gap. Since recently the startup benefits from the EXIST programm.

To learn more about Symovo see www.symovo.com.

As part of the course MAN 633 Entrepreneurial Spirit in spring 2021 Christine Ullrich, Xiaorui Pang, Niklas Rausch and Tim Lix consulted Pacific Straws. Their main task was to evaluate und develop another product beside Pacific Straws main product glass straws since Pacific Straws still suffers from the pandemic. In doing so, the team performed market analysis, customer surveys and analysed costs. As a result of their analysis they concluded that laptop baggages made from used clothings and bike tubs could be a sustainable alternative for Pacific Straws.

Pacific Straws is a startup that is addressing environmental issues. They offer high–quality straws of glass that can be re–used. With this product they offer another puzzle piece to a zerowaste lifestyle. Also they offer another opportunity to avoid plastic and so help reduce plastic pollution.

More info about Pacific Straws on https://pacificstraws.de

As part of the MAN 633 Entrepreneurial Spirit course in spring 2021 Yudith Gabriela Ramirez, Simon Becht and Fabio Westphal did a market analysis for Neptun Data Processing. One Key finding was that the company´s main product HeadlineHunter is not entirely new to the market but can win over competition in certain aspects like credibility scoring. Also they identified institutional investors as a suitable target group, compared to other potential clients like freelance journalists.

Neptun Data Processing GmbH was founded in August 2019 and develops the HeadlineHunter Dashboard, a web application that enables users to find and monitor global news headlines translated from over 50 languages. The data analysis technology automatically evaluates the credibility of sources, marks headlines with positive, negative or neutral sentiment and creates summary reports.

As part of their MAN 633 Entrepreneurial Spirit Course Fabian Wolff and Manuel Sendagorta teamed up with Istari.ai to develop a webAi model that is able to assess SMEs (Small and Medium Enterprises) commitment towards sustainability. A particular outcome was to find out systematically whether and how SMEs are “greening”. The project was part of a cooperation between Uni Mannheim and Istari.ai for the OECD.

Istari.ai was founded in 2019 and specializes in AI-based analysis of company websites and other company-related web data. The founders David Lenz and Jan Kinne worked together in a research project on web-based innovation indicators during their time as PhD students. That led to the idea of groundbreaking AI analysis. Still Istari.ai has strong ties to the scientific community.

To know learn more about Istari, visit their website: https://istari.ai/

Being part of the MAN 633 Entrepreneurial Spirit course in spring 2021 Peter Schwind, Ester Sykora and Quynh Nhu Nguyen consulted Bacchus Software. The consultancy service in this project was limited towards software design and a marketing channel analysis. A decision matrix was introduced to identify improvement potential. That led to the development of 2 prototypes of time trackers. In the field of marketing channels, the website was successfully optimized and LinkedIn identified as another marketing channel.

Bacchus Software enables winegrowers to manage their tasks in a more structured and up-to-date way. Their software provides many useful tools such as human resources management, soil monitoring or weather forecast.

To know learn more about Bacchus Software, visit their website: http://bacchus-software.de/